Motivation for PR

It’s fun doing PR.

If you are the type of person who needs a bit of excitement in their day then PR is a great place to be. Imagine you were doing something less exciting!

If you like that adrenaline, of not knowing quite what will happen tomorrow. If you like the thrill of a crisis, when there is no option but to act and perform, then you are in the right place.

If PR is your career then “lean” into it. Have fun with it.

As Chenda Ngak (Automattic.com) says, “It’s PR, not E.R.” You are not saving lives. It’s not about firing rockets. You are not going to change the world. You’re helping to protect a brand or build a brand or inspire the world with a new idea.